For destinations, events, creators & agencies

Your places. Your stories.
An experience people can explore.

Create a location-based guide, campaign or discovery experience with Espy. Publish in the app people use to explore, launch a branded version, or build a custom product around your needs.

Apply by January 31, 2027

Pilot program 2027 for festivals

Try Espy at your festival. We set it up with you and report the results.

Three pilot places. Any kind of festival.

What your festival gets

  • Pin offers and guides to any booth, stage or zone. Visitors there see them on their devices.
  • Decide who sees each offer, where, when, in what weather and in which language.
  • Skip building your own app. Visitors use Espy.
  • Run it all from a browser: change anything live and get clear engagement insights.
Built around the places you know

Local knowledge.
Lasting reasons to explore.

A few ways to turn your places and stories into experiences people can discover.

Tourist boards & destinations

Turn landmarks, trails and local stories into a guide visitors can explore on their own phones. Publish language-specific content and seasonal experiences from one workspace.EXAMPLE EXPERIENCEA landmark story, a nearby stop and a seasonal route.

Events & festivals

Bring programs, practical information and sponsor experiences to the places they belong. Add vouchers and collectibles to give visitors more reasons to explore.EXAMPLE EXPERIENCEProgram information, a sponsor resource and a collectible.See the 2027 festival pilot

Cities & public organizations

Connect civic information, cultural routes and neighborhood stories to real locations. Organize official content so people can choose the sources they follow.EXAMPLE EXPERIENCEAn official category for neighborhood notices and cultural stories.

Creators & influencers

Make your local knowledge discoverable where it matters. Publish favorite places, audio stories and themed trails, and build an audience around what you know.EXAMPLE EXPERIENCEA themed public collection with audio stories and a category to follow.

Agencies & experience teams

Create place-based campaigns for clients. Organize content and permissions in separate spaces, manage experiences in TS Studio, and explore branded app options.EXAMPLE EXPERIENCESeparate client spaces, delegated permissions and tailored branding.

For agencies & teams

One client brief.
A workspace of its own.

Keep each client’s veacons, categories, members and statistics in a separate space. Give collaborators appropriate permissions, shape the content around the audience, and manage delivery from TS Studio.

When a client needs a branded app, start from the same working foundation.

TS Studio Spaces: separate content, members and permissions for each client. Click to enlarge.
Choose your starting point

One foundation.
Three ways to use it.

01 / Publish

Use Espy

Bring your POIs, stories and audiences into the existing Espy app. Run a destination guide, event experience or creator project without commissioning a separate app.

Discuss publishing in Espy
02 / Brand

White-label Espy

Give your audience a branded app built from Espy’s working foundation. Shape its identity and feature set around your organization or client.

Explore a branded app
03 / Build

Build a custom app

Start from Espy’s capabilities and develop the interface, features and workflows your product needs, powered by Transceiver® underneath.

Discuss a custom app

Need a branded appearance inside Espy? Brandbooks configure colors, typography and map styling for eligible accounts. A separately published white-label app is a distinct project.

From an idea to an experience

A clear path from
your brief to the real world.

01

Define it.

Start with your audience, places and the interactions you want to create.

02

Choose a path.

Decide between publishing in Espy, a branded app or a custom build.

03

Make it tangible.

Configure content and rules, then review the experience on devices.

04

Learn and improve.

Launch the agreed scope and use engagement insights to refine the experience.

We’ll agree on the scope and delivery approach around your project.

Tell us about the places you want to bring to life.

A destination, a festival, a client campaign or your own creative project—we’ll help you work out the right starting point.